How to Measure Content Marketing ROI in Google Analytics

How to Measure Content Marketing ROI in Google Analytics

Everyone knows that content marketing can produce huge results. Some of the biggest brands in digital marketing have reached their heights through content marketing. Every year more marketers are making content a priority and working to improve their content marketing ROI. Measuring content marketing ROI is not easy. Simply put, content marketing ROI is the amount […]

20 Ways to Grow Your Digital Agency

20 Ways to Grow Your Digital Agency

Are you worried about account management, marketing, payroll, accounting, selling, hiring, etc.? Are you concerned about providing tangible results for your clients to avoid losing them? If you are, you can reduce those worries considerably by marketing your agency the same way you market your clients’ businesses. A team that has the right skills in […]

15 Ways to Increase Your Email Open Rate

15 Ways to Increase Your Email Open Rate

Email marketing is an indispensable tool for generating conversions and engaging your audience — but only if you know how to do it right. According to eMarketer, 80% of marketers say email drives customer acquisition and retention. It also promises a huge return on investment: For every $1 spent, email marketing deliver $38 in ROI. […]

10 Task List Processes Ideas for Your Web Marketing Agency

10 Task List Processes Ideas for Your Web Marketing Agency

Established web marketing agencies know the value of optimized processes. Saving time and being efficient are benefits to every business.  Web marketing agencies and freelancers alike make use of  the same procedures with every new project or client, but how many of them have actually defined these processes? Not many! The advantage of having  written and approved processes […]

9 Secrets to Increasing Customer Retention

9 Secrets to Increasing Customer Retention

Happy customers are likely to become returning customers. And returning customers can help you boost revenue and meet your bottom line. That’s why customer retention strategies are so important. In order to keep your customers happy, you need to go above and beyond their expectations. This is especially true now that competition online is so […]