Auditing Your Website’s SEO

Auditing Your Website’s SEO

Let’s face it. Every website is different, and there isn’t a perfect SEO audit checklist that applies to everyone. Fortunately, however, there are some core areas that are almost universally applicable.  Although you will most likely have to consider more factors than what are presented in this article, these core areas are a great place to start to ensure […]

The 7 Deadly Sins of Internet Marketing

The 7 Deadly Sins of Internet Marketing

The seven deadly sins of Internet marketing don’t show up in any ancient texts. They may not signify moral offenses or religious transgressions. But for marketers, these deadly sins forecast wasted budgets, poor engagement, and underwhelming returns on investment. No matter how strong your strategy may seen, committing even one of these sins can threaten […]

10 Deadly Web Design Sins and How to Fix Them

10 Deadly Web Design Sins and How to Fix Them

High-quality marketing and web design go hand-in-hand. A well-designed site can help you engage visitors, improve SEO, and drive conversions. It can also help you make a strong first impression. As the Stanford Persuasive Technology Lab found, 46% of people say a website’s design is the number-one criterion for discerning a company’s credibility. After all, […]

Accelerated Mobile Pages: Better Performance, Happier Users

Accelerated Mobile Pages: Better Performance, Happier Users

Created to help developers build mobile-optimized content that loads instantly on all devices, Accelerated Mobile Pages (AMP) is an open-source coding standard backed by Google. The AMP platform is a good fit for any online marketer, as it is tightly connected to the widespread use of smartphones and tablets. As global Internet users have altered […]

10 SEO Mistakes that You Should Stop Making

10 SEO Mistakes that You Should Stop Making

SEO is forever changing. With search engines updating their algorithms too frequently, it’s obvious that SEO techniques must be updated. SEO is a volatile market so what was working a few months back might not work today. You must follow modern techniques that are working and must stop using the ones that don’t work or […]