Auditing Your Website’s SEO

Auditing Your Website’s SEO

Let’s face it. Every website is different, and there isn’t a perfect SEO audit checklist that applies to everyone. Fortunately, however, there are some core areas that are almost universally applicable.  Although you will most likely have to consider more factors than what are presented in this article, these core areas are a great place to start to ensure […]

Accelerated Mobile Pages: Better Performance, Happier Users

Accelerated Mobile Pages: Better Performance, Happier Users

Created to help developers build mobile-optimized content that loads instantly on all devices, Accelerated Mobile Pages (AMP) is an open-source coding standard backed by Google. The AMP platform is a good fit for any online marketer, as it is tightly connected to the widespread use of smartphones and tablets. As global Internet users have altered […]

How to Master the Art and Science of Effective Team Management

How to Master the Art and Science of Effective Team Management

A single perfect brush stroke does not make a painting. Nor does a single note make a song. Every work of art, whether it’s a painting, sculpture, or song, is a result of many individual pieces all working together in harmony to make the whole. Artists spend their entire lives learning how to improve these individual […]

What To Look For When Hiring Content Marketing Writers

What To Look For When Hiring Content Marketing Writers

Investment in content marketing is a “must” if you want to reach a broader audience. You’ve decided on an initial content marketing budget for a reasonable period of time, at least 6-12 months. Now you need someone to help you create the content. There is indeed a large pool of writers available. However, one of the most difficult […]

8 Integrated Enterprise SEO Solutions to Increase Marketing-Qualified Leads

8 Integrated Enterprise SEO Solutions to Increase Marketing-Qualified Leads

The term “Digital Marketing” encompasses a large array of services. There’s SEO, PPC, Content Marketing, Email Marketing, Social Media, Display Ads, Gmail and Google Placement Ads, and many more. I know this is a lot of options, but there is a common thread that connects each of these different methods: leads. Regardless of which service […]

Are the Best Managers Introverts, Extroverts, or Somewhere In Between?

Are the Best Managers Introverts, Extroverts, or Somewhere In Between?

In every organization And people are made of personalities. In any organization, there are two types of managers: introverts and extroverts. Introverts are shy, extroverts are expressive. This is the simplest way to differentiate between the two. Extroverts have all the qualities of a better manager such as sociable, assertive, expressive, and confident but studies […]