Do you Really Need an SEO Software?

Do you Really Need an SEO Software?

In the attempts to achieve high rankings, businesses can easily become carried away with SEO. Appearing on the first page of any search engine is incredibly competitive (particularly Google, which is the main point of focus for most companies, owning around 65 – 70% of the search market share), and desperation to register in the […]

Successful Online Marketing Management Is A Process, Not a Challenge to Game The System

Successful Online Marketing Management Is A Process, Not a Challenge to Game The System

For years now, some businesses have tried to cut corners in their web marketing: old-school black hat techniques (such as hidden content, keyword-stuffing, and paid links on irrelevant websites) used to get businesses higher up in the search engines’ rankings, until Google and others clamped down on ‘cheating’ (the Penguin , Hummingbird, and Panda updates made it […]